Practical Steps Toward Creativity & Entrepreneurship

This is a great article with practical steps toward creativity and entrepreneurship. Just happens to be by my cousin, Steve Sponseller:  http://www.entrepreneur.com/article/238166

Innovations may include a completely new product or improving an existing one that provides a more valuable experience for the consumer. The new or improved product can provide a competitive edge that makes the business stand out from the crowd. Innovative ideas are valuable to entrepreneurs in all industries and for businesses of all sizes.

Yet many entrepreneurs, do not fully utilize innovation or understand how to ignite it, causing them to miss out on potential ideas that could have a significant impact on the success of their business.
— Steve Sponseller